Basic statistical unit, not municipality
Population, income, wealth and households at basic statistical unit level, so you can read the neighbourhood around the property, not just the municipality it is in.
Datavert · Public register
Statistisk sentralbyrå, linked to every property.
Statistisk sentralbyrå (SSB) is Norway's national statistics office and the underlying source of almost all population, household, income, wealth and business statistics in Placepoint. SSB publishes official statistics at national, regional and municipal level, and makes the data openly available as tables at statbank.ssb.no.
- vendors in Placepoint
- 37
- Source: docs.placepoint.no/data/leverandorer/ssb, synced 16 October 2026
- map layer categories in Fusion
- 18
- Source: docs.placepoint.no/data/leverandorer/ssb
- setup. No keys, no import.
- 0 min
- Source: Placepoint
What Statistisk sentralbyrå gives you
The data, and what it decides
For a property developer, population and household statistics are central to market analysis: who lives in the area, what they earn, what the age distribution is, and how this changes over time. For a broker, the same figures are the simplest way to support a price expectation and a target group in a prospectus. Many of Placepoint's own derived analyses (Main Industry per Basic Statistical Unit, Growing companies) combine SSB and BRREG data.
SSB is a professionally independent institution responsible for collecting, producing and publishing official statistics on the economy, population and society at national, regional and local level.
This text is based on the source documentation, synced 16 October 2026.
From source to map
From Statistics Norway to your map, with no setup
Statistics Norway (SSB)
Registers, maps and services as the vendor publishes them.
Collection
We collect from the source, not from a copy of a copy, as often as the source is updated.
Normalisation
Linked to cadastre number and Organization Number, quality-assured, with source and date on every field.
Your workspace
Map, property panel, reports, Placepoint API and MCP.
Why Statistics Norway in Placepoint
The register is free. The time it takes to use it is not.
Market analysis without the spreadsheet work
What you used to download as tables from Statistikkbanken and paste into Excel is now available as map layers and in the area analysis.
The target group in the prospectus
Age distribution, education level and purchasing power around the property show who lives there and who is likely to buy or rent.
Our own analyses built on SSB
Main Industry per Basic Statistical Unit and Growing companies are Placepoint's own datasets, built on SSB and Brønnøysund data.
Coverage
No datasets of its own yet
- Provided through others
- Statistics Norway is the source of data that reaches you through other vendors in Placepoint.
How to get started
Four steps
Book a demo or create an account
We show you the data on properties you know.
Look up an address
Use an address, cadastre number or the map. The panel shows what is registered on the property.
Turn on the map layers you need
The layers from this source are in the layer picker, sorted by category.
Get the data via API or MCP
The Placepoint API and the MCP server give you the same data programmatically.
How old are the population figures?
SSB publishes population per basic statistical unit every year, and income and wealth with a delay of about one year. Each dataset shows its year.
Can I export the statistics?
Yes. You can download demographic data and other extracts as Excel from Fusion, and as area statistics in the Placepoint API under /areas/{country}/{areaId}/statistics.
What is a basic statistical unit?
SSB's smallest geographical unit for statistics, typically with a few hundred to a few thousand residents. Norway has about 14,000 of them. Sub-areas and municipalities are made up of basic statistical units.
Are there Swedish figures?
Yes. For Sweden we use Statistics Sweden (SCB) at DeSO level, which is SCB's equivalent small-area unit.
How up to date is the data from Statistics Norway?
The table above shows how often each dataset is updated, which follows the source. Every field in Placepoint shows its source and date.
Can we use the Statistics Norway data in our own systems?
Yes. The Placepoint API exposes the same datasets programmatically, and the MCP server makes them available to AI agents. You can export extracts and reports from the platform.
More about the source
Statistics Norway at the source
- statbank.ssb.no
- ssb.no
- ssb.no/omssb
- ssb.no
- Statistics Norway: home page
- ssb.no
What customers say
What they do with Placepoint
“Placepoint is our main platform for property information. In practice, we only use Placepoint now.”
Petter CedellGroup Director of Property Investments, Selvaag Bolig“We see a clear efficiency gain with Placepoint, as much of the information we need on ownership, ownership structures, zoning purposes and encumbrances is gathered in one place. Several of us in the organisation use the tool daily and get a lot out of it.”
Kristian AkslandPartner, CMS Kluge“We use Placepoint daily for credit work. Among other things, we can identify ownership concentration in business parks.”
Lars Kristian TveterSenior Relationship Manager, Danske Bank“We have 25 salespeople using Placepoint every day to generate leads and find tenants.”
Henning BjørnsgårdHead of Sales and Development, EIR“We make active use of Placepoint in our nature-risk mapping. The data is an important part of what we base our decisions on.”
Anne Cecilie OterkjærHead of Nature and Environment, OBOS“Placepoint is simply our most important tool. It gives us instant access to site data, zoning and market insight that used to take days to dig up. When we assess new projects, Placepoint is the first thing we open.”
Thomas BøCOO and partner, Bonum“Placepoint provides property data that is an important input to our work. The quality and breadth of the data make a real difference day to day.”
Marius DuffautHead of Property, Product Norway, If“I use Placepoint almost daily and I'm very happy with it.”
Svein Kristian PettersenBalsfjord kommune“This program is worth its weight in gold.”
Roger HenriksenHousing consultant, Bokvalitet“Placepoint gives us a better basis for decisions early in the process, and makes it easier to identify opportunities and make the right choices.”
Stian OlafsenHead of Projects and Development, Nordbohus“Without Placepoint, we would have to go back to manual address lists. That would be a significant step backwards for our operations.”
Camilla FredriksenHead of Diplom-Is-bilen Norge, Diplom-Is“Intuitive, clear, quick response.”
Tom Espen EideHead of Commercial Property, Skanska“The best thing is the amount of information in one place, and the 3D view of the site with its surroundings and outlook.”
Geir ØstevikArchitect and project developer, Mesterhus“You can get an overview of the market. It feels like you're there in person.”
Synne NappenAnalyst, Akershus Eiendom1 / 14